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Product Line Reduction

Product Line Reduction

To Our Fantastic Radio Daze Customer Base

Radio Daze began in 1992 as a hobby that turned into an obsession – providing restoration supplies and services for the vintage electronics community. Over the first half of our history, we substantially expanded our product line to thousands of items, provided tens of thousands of high-end printed catalogs, issued multiple editions of radio collector guides and began our endeavors in supplying reproduction graphics. It was a great era – before the advent of today’s expansive ecommerce universe, eBay, Mouser, etc. The vintage community loved the thrill of the hunt for vintage items at flea markets, antique shops, auctions, etc. and Radio Daze was dedicated to helping the community bring back classic pieces to life. During the second half of our history, Radio Daze moved into the ecommerce world, supplying a broad product line while also focusing on unique items for our customer base, such as cloth-covered wire and cable, grille cloth and a very significant expansion of reproduction graphics. Over the past five years or so, there have been a series of ever-evolving trends in our marketplace. Just like ourselves, a key portion of our customer base has gotten older and many of our long-time customers and dear friends in the community have passed on. On the supplier side, many have gone out of business entirely. Others have found it necessary to raise costs or demand volume purchase commitments for historically vintage items that are not supportable in the end marketplace.

With this background, Radio Daze has made the difficult, and honestly heartbreaking, decision to slim our product offerings and focus on our portfolio of now over 2200 reproduction graphics items and in providing custom reproduction graphics services. We will be working to potentially transition key product lines such as grille cloth and cloth-covered wire and cable to other suppliers so that these unique items remain available to our marketplace. We will also soon begin clearing out our large warehouse of new old stock and other vintage items we have amassed over a quarter century and will let you know when these items go on sale. 

As a Thank You to Our Customers…

Radio Daze is putting all in stock items on sale – except for Hammond Manufacturing items and our reproduction graphics line (dials, decals, faceplates, labels, custom services). On a first ordered, first served basis, orders placed from now until our in-stock inventory is depleted will receive a 10% discount. Our Radio Daze Rewards program will be terminated but those that have achieved 2019 Rewards discount levels as of this date will receive your tiered discount plus the 10% discount. 

As we move now move forward, our staff wishes a heartfelt thanks and the very best and to all our customers that have been so supportive of Radio Daze for many years.

 

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